Privacy Policy

Last updated: September 29, 2026

Bumble Rhymes ("we," "our," or "us") operates the website bumble-rhymes.bywillo.ai (the "Site") and the Bumble Rhymes YouTube channel. We are committed to protecting the privacy of our visitors, subscribers, and the children whose families use our content.

This Privacy Policy describes how we collect, use, and protect information. Please read it carefully.

1. Children's Privacy (COPPA 2.0)

Our YouTube content is directed at children under 13 and is designated "Made for Kids" in accordance with the Children's Online Privacy Protection Act (COPPA) and the updated COPPA 2.0 regulations effective in 2025.

We do not knowingly collect personal information from children under 13 on this website.

Our email list and digital product purchases are designed for and marketed exclusively to parents, guardians, and educators — not children. Our newsletter sign-up, free activity pack, and paid product checkout are adult-facing.

If you believe a child under 13 has provided personal information to us, please contact us immediately at the address below and we will delete it promptly.

2. Information We Collect

a) Email Subscribers

When you sign up for our newsletter or free activity pack, we collect your email address. We use this to send you the requested download and our weekly newsletter. You can unsubscribe at any time via the link in any email we send.

b) Product Purchases

When you purchase a digital product, our payment processor (Stripe) collects your payment card information directly. We receive your email address and purchase details. We do not store your full payment card number on our servers.

c) Contact Forms

If you contact us via a form on the Site, we collect your name, email address, and message content in order to respond to your inquiry.

d) Usage Data

We may collect standard web analytics data including pages visited, time spent on pages, and device/browser type. This data is aggregate and does not personally identify you.

3. How We Use Your Information

  • To deliver digital products and downloads you purchased or requested
  • To send our newsletter (with your consent, opt-out any time)
  • To respond to your support inquiries
  • To improve our content and website based on aggregate analytics
  • To comply with legal obligations

We never sell your personal information to third parties.

4. YouTube and Google

Our YouTube channel is subject to Google's Privacy Policy and YouTube's Terms of Service. We designate all content on our channel as "Made for Kids" under COPPA guidelines. YouTube does not serve personalized ads on Made for Kids content and does not allow comments.

We use YouTube Studio analytics to understand our channel's performance. This data is aggregated and provided to us by Google — we do not independently collect viewer data from YouTube.

5. Cookies

Our website uses essential cookies to function properly. We do not use advertising cookies or cross-site tracking cookies. If you use a browser that blocks all cookies, some features of the site may not function correctly.

6. Email Marketing

Our email list is operated for parents, guardians, and educators. By signing up, you consent to receive our newsletter and promotional communications. Every email includes an unsubscribe link. We honor all unsubscribe requests within 10 business days.

We do not add anyone to our email list without their explicit consent.

7. Data Security

We implement reasonable technical and organizational measures to protect your personal information. However, no method of transmission over the internet is 100% secure. We encourage you to protect your own accounts with strong passwords.

8. Third-Party Services

We use the following third-party services:

  • Stripe — payment processing for digital product purchases
  • YouTube — video hosting and distribution
  • Resend — email delivery

Each of these services has its own privacy policy governing how they handle your data.

9. Your Rights

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your information
  • Opt out of marketing communications at any time

To exercise these rights, contact us at the address below.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify subscribers of material changes via email. Continued use of the Site after changes constitutes acceptance of the updated policy.

11. Contact Us

For privacy questions, data requests, or concerns about children's privacy:

Bumble Rhymes
Email: privacy@bumblerhymes.com